4-types of Media
By Mr. M. Kameron Hawkins
Broadcast Media: Broadcast media describe the traditional media that include Television, Radio along with Movies.
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Internet Media: Social networking media include Facebook, Instagram, Twitter, YouTube, Tumblr, LinkedIn, Snapchat, Pinterest, etc.
Online forums such as Quora, Reddit, are online websites where the community can comment on, text, or discuss a particular topic.
Podcasts – a series of sounds focused on a particular topic or theme. We can listen to them on computers or cell phones. This is a platform that allows people to share their knowledge and communicate with the world. The invention of the Internet allowed breaking news to reach the globe within minutes. This rapid development of instant, decentralized communication is often seen as having the potential to change the mass media and its relationship with society. Provided by https://www.uofba.com/4-types-of-media/
Out of Home (OOH) Media: also known as Outdoor Advertising, is advertising media that display outside of your home.
Traditional Out of Home: Billboards.
Non-Traditional OOH: Mall Advertising, Fitness clubs, Cinema, Gas Stations/Convenience, Stores, Truckside Advertising, Salon Advertising, Laundromat Advertising, Pizza Boxes, Coffee Cups, Pharmacy Bags, etc.
Experiential / Event Media / Mobile OOH: Street Teams, Scooters, Segways, Branded Food Trucks, Mobile Billboards, Pop-up Stores, Projection Media, Video Trucks, Wrapped Vehicles, Custom Tour Buses, 3D Projection Mapping.
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Print Media: Newspapers, Magazines, Banners, Brochures, Flyers and Business Cards…
This type of media used to be the only way to convey information to the public. For the generations of the 80s and 90s, print media was the only medium of entertainment. In fact, they learned everything from newspapers or magazines: recipes, celebrity lives, weather, business, politics, and more.
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